Restart’s Revolutionary Digital Currency

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Restart’s Revolutionary Digital Currency: CSS Coin Transforms Customer Engagement in Switzerland

30 May 2025

Restart is proud to announce the successful collaboration with CSS, one of Switzerland’s leading health insurance providers, to develop a groundbreaking digital currency: CSS Coin. This innovative solution revolutionizes customer engagement by integrating blockchain technology, mobile payments, and loyalty rewards into the health insurance sector.
The Challenge: Overcoming Key Health Insurance ObstaclesHealth insurers like CSS face several challenges, including customer retention, health promotion, and health insurance accessibility. CSS recognized these pain points and sought a way to enhance their customer experience by offering a more engaging, sustainable, and rewarding way for customers to interact with their health insurance plans.
The Solution: CSS Coin and Restart’s ExpertiseTogether with Restart, CSS launched CSS Coin, a digital currency designed to simplify transactions between supplementary insured individuals and local partners within a health-focused ecosystem. Powered by blockchain infrastructure, the CSS Coin allows customers to make discounted purchases, engage with local health partners, and receive cashback rewards.
What Restart DeliveredRestart developed the entire ecosystem, ensuring a seamless user experience. Key features include:● Blockchain infrastructure: A secure and scalable architecture for handling microtransactions.● Mobile & POS integration: Enabling easy mobile payments and POS compatibility.● Visual identity system: A clear branding system with “Accept CSS Coin” signage for partner businesses.● Scalable architecture: Ensuring rapid scalability and reliability for growing demand.
Measurable Success and ResultsSince its launch, CSS Coin has shown impressive results, including:● High customer acceptance: With 50,000 active users in 2023.● Growing partner network: With over 100 local businesses already accepting CSS Coin for purchases.● Increased customer retention: The digital currency boosted retention by 54%, helping CSS reduce annual customer churn.
Conclusion: A New Era for Health InsuranceCSS Coin represents a pioneering approach to integrating health promotion and digital currency, creating a thriving ecosystem for all stakeholders involved. Restart’s contribution through blockchain and innovative payment solutions has enabled CSS to set new standards for customer engagement in the healthcare industry.
The launch of CSS Coin marks a milestone for Restart and CSS, paving the way for future digital innovations in the healthcare sector. With this success, Restart continues to drive forward-thinking solutions for other industries, offering scalable solutions that transform business models and customer experiences.